Eye tracking is the process of measuring either the point of gaze ("where we are looking") or the motion of an eye relative to the head. An eye tracker is a device for measuring eye positions and eye movement.
Eye trackers are used in research on the visual system, in psychology, in cognitive linguistics and in product design.
In more detail eye trackers are used in cognitive science, psychology (notably psycholinguistics, the visual world paradigm), human-computer interaction (HCI), marketing research and medical research (neurological diagnosis). Specific applications include the tracking eye movement in language reading, music reading, human activity recognition, the perception of advertising, and the playing of sport
Uses of Eye Tracking:
- Cognitive Studies
- Medical Research
- Human Factors
- Computer Usability
- Translation Process Research
- Vehicle Simulators
- In-vehicle Research
- Training Simulators
- Virtual Reality
- Adult/ Infant/ Adolescent/ Geriatric Research
- Sports Training
- MEG / EEG
- Commercial eye tracking (web usability, advertising, marketing, automotive, etc)
- Communication systems for disabled
- Improved image and video communications
- Computer Science: Activity Recognition
MK Prosopsis is the only company in Cyprus that specializes in Eye Tracking Technology provision and installation.
MK Prosopsis is also the only company in Cyprus offering Eye Tracking Services
Contact us for more information.
Below are some samples of the Equipment we provide